If web 1.0 was links, web 2.0 was likes, today its natural evolution tends to go towards tokens and Digital Collectibles (NFTs). All trend studies confirm that the adoption of web3 is growing exponentially and already compares with the growth of Internet users since the 90s.
In a fully digitized society, marketing is in a constant R-Evolution. Social networks, cookies, banners are losing more and more impact in digital marketing. In this paradigm shift, companies and cities that want to boost the economy, must find a way to adapt their strategies to this new marketing, based on the generation of a real engagement with the user. Current Web3 marketing protocols and tools are not user-friendly and most of them require managers to be highly knowledgeable about blockchain and Web3.
In the 90s, websites were developed by writing HTML code. To make it easier for every company, CMS (Content Management System) were born, where the design and content management was done in a simple way and without requiring great knowledge of web development.
Also at the beginning, social networks were managed directly from each of the platforms. To facilitate the work of Community Managers, SMMS (Social Media Management System) were born, automating the management of accounts and publications in the same interface.
Web3, Digital Collectibles (NFTs), blockchains, metaverses, have brought us a new way to create strategies and virtual marketing campaigns, but as it happened with the management of websites and social networks, we need a tool that facilitates the whole process of managing Web3 marketing campaigns without requiring great technological knowledge.
Today NFTs are much more than digital art images or PFP. NFTs can be used as Digital Collectibles with an utility: a ticket to an event, a train or plane ticket, rewards for a Loyalty program, a hotel reservation and much more.
Therefore the NFT Management System is a powerful tool that makes it easy to adapt your marketing strategies from 2.0 to 3.0, becoming the bridge of transition from digital marketing to the new virtual marketing.
All this without the need of high technological knowledge and with a minimal learning curve.
The NFT MS is developed with the Chia blockchain, one of the safest, most sustainable and cheapest that exists today. It has been created by Bram Cohen, the creator of Bittorrent who has extensive experience in the technological world and has proven to be ahead of the times.
For the good of the planet we need that the technological projects that are developed take into account sustainability and the circular economy, only in this way can we ensure a better world for future generations.